Create.
your strategy

Do you want to outsmart your competitors, seize opportunities or increase your competitive advantages? Create your strategy with Jester Strategy.

Control.
your strategy

A strategy is not a snapshot. It is a continuous process of reflection and adjustments. Control your strategy with Jester Strategy.

Challenge.
your strategy

Is your strategy ready for tomorrow? Do you have enough competitive advantages compared to others in the market? Challenge your strategy with Jester Strategy.

Create
your strategy

Do you want to outsmart your competitors, seize opportunities or increase your competitive advantages? Jester Strategy has created a proven methodology to answer your complex and strategic challenges in only six steps: the Strategy Cube. We give you structure, cohesion and a critical note during your strategy development. You know your business; we see the strategy. And that combination works every time.

Control
your strategy

Strategy is not a snapshot. It is a continuous process of planning, implementation and thinking about results and adjustments. Strategy is not a photo; it is a film. To control the execution of your strategy, we set up two organisational cycles. First, an external cycle aimed to monitor the environment, exposing opportunities and averting threats. Second, an internal cycle to optimise the strategy. Together, these cycles result in clear goals to continuously learn from the process.

Challenge
your strategy

Often strategies are only working on paper but not in practice. This can have three causes. First: your strategy is not complete. Your ambition is clear, but the planning is lacking. You know what you present to your customers, but not what sets you apart from competitors. Second: your strategy does not anticipate extreme circumstances. Think about severe scarcity, social instability or disruptive technology. Third: your strategy is not clear in the organisation. People do not know the strategic goals. Put some pressure on your strategy and challenge it with our critics. Find out if you have a strategy; we like to challenge you.

Our partners

Bas
Bas Schulten
Michiel
Michiel de Vries

They create, control and challenge

Linda Kaput

Linda Kaput

Senior Consultant

+31 6 27 25 92 10
Agnes Wassenaar

Agnes Wassenaar

Senior Consultant

+31 6 43 75 55 30
Rianne Bos

Rianne Bos

Junior Consultant

+31 6 21 38 02 17
Bas Schulten

Bas Schulten

Partner en Strateeg

+31 6 46 10 01 51
Michiel de Vries

Michiel de Vries

Partner en Strateeg

+31 6 52 85 42 83
Gabriella Monasso

Gabriella Monasso

Consultant

+31 6 15 64 82 18
Maurits Speksnijder

Maurits Speksnijder

Partner en Strateeg

+31 6 83 64 83 53
Jeroen Toet

Jeroen Toet

Senior Consultant

+31 6 11 45 13 11
Fausto Schuurmans

Fausto Schuurmans

Consultant

+31 6 25 48 16 76
Marie-Claire de Koning

Marie-Claire de Koning

Consultant

+31 6 21 45 63 73

They already trust Jester Strategy

Scenario-planning.

For you, as an organisation, it is difficult to read your external environment. It makes you blind to extreme circumstances. Scenario planning broadens your view at an early stage. Instead of certainties, scenario planning focuses on uncertainties. Scenario planning makes the unthinkable thinkable; it tests if your strategy is future-proof and provides a perspective that aims for action.

OGSM.

Strategic planning defines how your company gets from A to B. You make your strategy concrete with action lines. You determine the time and you make people responsible for different goals. The OGSM (Objectives, Goals, Strategies, Measures) model provides this structure. This way, you can shape the planning, monitor the progress and reflect on the results.

Klaar voor de toekomst boek

Ready for the future

With pride we present our new book ‘Klaar voor de toekomst. Ontwerp een effectieve strategie in 6 stappen’. Want to learn more about our unique strategy development method; the CUBE? Order your copy on managementboek.nl or bol.com.

This is what our clients say

Show, don’t tell. We can claim to be experts in the field of strategy, but we prefer to demonstrate it. Explore why both profit and non-profit organisations choose Jester Strategy and witness how we collaborate to achieve the best strategy:

“Jester Strategy has a deep understanding of our company and our market. In formulating our new strategy, we have struck a good balance between innovation and feasibility. I am very impressed with the results.”

Jan Bobbink

Jan Bobbink, CEO Qlip

“The specialists at Jester Strategy have provided excellent advice to the management and Supervisory Board on both the content and the internal process towards a new strategy. The latter is not given by every advisory firm.”

Peter Schrage

Director NV Schadeverzekering

“Jester Strategy made sure we made a quantum leap in determining our strategy.”

Mattijs ten Brink

CEO, Sunweb Group

“Based on the scenarios, we have engaged in conversations with each other that we might not have had otherwise. It is interesting to see how we all have a different perspective on the future. Scenarios allow us to truly incorporate that into our strategic thinking.”

Tonny van de Ven

Chairman at RvB Alwel

“The collaboration with Jester Strategy helps us to look to the future in a structured and creative way. We made a future-proof plan and started a conversation within the university about how and where we work.”

Nico-Tom Pen

Portfolio manager at Vastgoed Universiteit Twente

“The strategy maps from Jester Strategy make our actions concrete to realize our strategy. We know the strategy will come off the paper by placing it in our annual plans.”

Herman Heijtmeijer

Financial director of Voergroep Zuid

“I have really enjoyed working with Jester Strategy. The goal was clear, people actively contributed ideas, and agreements were met. The result is something to be proud of, while this was done under great time pressure. And even now I can still call for support”

Jos van den Broek

Manager Bovag Rijscholen

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Strategy as a Service