Mediahuis takes steps towards the future

The world of media production is changing at breakneck speed. Fake news, AI-generated imagery and AI assistants that read out the latest news to you: the news landscape of 2030 will be radically different. Mediahuis (including NRC and De Telegraaf) wants to be ready for that today.

Together with Jester Strategy, Mediahuis developed future scenarios that produced valuable insights and practical handles to proactively respond to the major uncertainties in the media sector.

Curious how Paul Verwilt (COO Mediahuis) experienced the trajectory and what Mediahuis is doing with the insights? Watch the video.